Home
Welcome to The Rack
Take a look behind the curtain, know what drives you, and level up in the fitness industry with better information.
Beyond the Textbook. Into the Field.
page to dos/dana notes
ON HOME PAGE: ADDRESS THE ELEPHANT IN THE ROOM ABOUT HOW UNIQUE AND CHALLENGING THE INDUSTRY IS AND THE MESSAGE HERE MAY REPRESENT IN IT'S TONE. THIS IS INTENTIONAL. THIS WEBSITE HAS BEEN CREATED TO GIVE YOU ALL THE INFORMATION YOU NEED TO MOVE FORWARD INTO PURSING YOUR DREAM AND TO TEST YOUR PASSION WITH THE REAL WORKOUT YOU WILL GET BY CREATING THIS CAREER FOR YOURSELF.
add logo/image in upper left
Got Your Certification… Now What?
Many of us aspiring coaches began with a pivotal moment when training profoundly changed our lives. Maybe it was through athletics, achieving personal health goals, or using training as a powerful tool to overcome adversity and build confidence. That’s when you caught the iron bug, when training began to help you evolve.
Do you recall yours?
You’re here to build a meaningful career from that impact, but formal education only takes us so far. This site aims to help fill the void and pulls back the curtain on what the industry is really like, a resource to guide your path. It offers transparent insights into career options, up to date & accurate pay ranges, continuing education content valued by tenured coaches, and other real world insights to help you understand the industry and give you leverage to succeed.
The mission is simple, pass on our experience so that you can make the best decisions for your career.
Built With Insights from Real Professionals
“Take care of yourself and understand this career is a grind, but if you put the work in it can be the most rewarding career you’ll have”
Andy Fredeen, Gym Owner
“Never stop learning, what you thought was true when you started is not going to hold up after a few years of practical application”
Joe McGannon, Online Personal Trainer
"The positive things that make you stand out as a person, should make you stand out as a coach. Seek environments where this is the case."
Wayne Newman, Head Strength and Conditioning Coach - Toyota Performance Center
“This is very much the business of energy giving, can get very depleting if you are not careful.”
Joe Jenson, Online Personal Trainer
“Understand YOUR why. This is a 'giving' job, and it's rare that your cup will be filled in return for all you do. I've met many resentful coaches who have lost their why along the way.”
Tess Barringer, Online Personal Trainer
“Be invaluable and irreplaceable where you’re at and the next job will come.”
Brandon Sardine, Online/In-Person Strength & Conditioning Coach
"Before you can be a good coach, you have to be a good person, and to be a good person is to genuinely care about why you do what you do and who you are doing it for. Metrics will never matter as much as having a base of clients that know you have their best interest at heart."
Blake Strecker, Online/In-Person Strength & Conditioning Coach
"This can be such a rewarding yet VERY frustrating profession, but the rewards can outweigh those downfalls if you focus on that. When clients quit, no show, don't put in the work and complain all of the time it can weight you down and suck the passion out of you. But when a client signs a D1 scholarship and thanks you for his success, or when a mom sends a pic of her muscle definition finally coming to light, or a grandma in her 70's loses 100lbs, you see the worth."
Kelli Plemmons, Online/In-Person Strength & Conditioning Coach
“It’s easy to get caught up in perfecting the program, obsessing over reps and sets, or feeling pressure to "prove" your knowledge, but the real magic happens in how you connect, communicate, and show up consistently for the person behind the workout.”
Mary Wing, Online Personal Trainer
Contact
welcometotherack@gmail.com