Careers
Below is a list of potential careers out there with a comprehensive summary of each including a job description, pay ranges, certifications needed, typical career progressions, and other descriptors.
The science gets you in the door. The art of coaching is what keeps you there.
To Do:
take our required skills/personality traits
put in correct survey reference for military
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Everyone’s career path in this industry is unique to them, shaped by individual strengths, opportunities, and evolving priorities. Below are examples of real coaches’ trajectories, showing how they navigated their careers, often transitioning between roles to align with their expertise, goals, and desired lifestyle. Notice how no matter where they landed they always reached for the next level up. As you enter this field and consider your own direction, you can refine your course to suit your own priorities.
Before Jumping In…
Where to Find the Money
The following insights are designed to inform you about the highest-paying roles and the education/certifications required to help you make informed career decisions if these paths align with your goals and interests. Please be fully aware that this data is derived solely from the NSCA’s member survey responses which imposes certain limitations. The information does not fully represent the entire industry landscape, but does offer a rather insightful look.
Salary Growth Trend
Since 2018 salaries across the industry have grown at an approximate 6.7% annual rate, reflecting a rising value of professionals in our field.
Highest-Paying Sectors
The NSCA data highlights the highest average salary by sector, ranked from highest to lowest:
  1. Professional Sports
  1. Performance & Sport Science
  1. Tactical
Following these, average salaries for Collegiate, K-12/High School, and Independent sectors are relatively similar. My gut feeling is with the rise of the age of AI, Performance & Sport Science roles will see the fastest growth moving forward. The professionals who can coach at a high level in the weight room AND know how to capture & interpret the data for better decision making through ever evolving technology will always have an edge. Coaching is both an art and a science.
Education and Certification Impact
Once you secure an undergraduate degree and/or a base level certification, pursuing advanced credentials can be worthwhile. The survey reveals:
  • Professionals with only CSCS or CPT certifications earn less on average than those with TSAC-F, RSCC, or CPSS certifications. This shows to be a pattern consistent across all sectors of the industry.
  • Education level also correlates with average salary:
  • Bachelor’s degree: $67,947
  • Master’s degree: $74,330
  • Doctoral degree: $102,201
This strongly suggests that investing in higher education or specialized certifications could significantly boost your earnings.
Client Population Strategies
In the private sector, targeting specific client groups can improve income as well. The survey indicates:
  • Training individual clients yielded the largest salary increase from 2018 to 2025.
  • General Population clients followed closely as the second-highest growth area.
This trend, observed across all clientele types could possibly stem from a post-pandemic focus on personal health, with the sharpest rise occurring between the 2018 and 2022 surveys.
If Your Goal Is to Maximize Your Salary…
  • Invest in Credentials: Pursue advanced certifications (TSAC-F, RSCC, CPSS) and consider a master’s or doctoral degree to maximize earnings.
  • Specialize in Clients: Prioritize individual or General Population clients, especially in private practice, to capitalize on current demand.
  • Leverage Opportunities: Seek roles in football, basketball, or Performance & Sport Science within collegiate or professional environments for higher pay.
As stated above, the NSCA survey data doesn't represent the entirety of the fitness industry. Some of the highest income earners are the head strength & conditioning coaches of blue chip college football and basketball programs, and there's also quite a lot of opportunity outside of that realm. (1)
When you build your own brand, an online community, are genuine and authentic, and help get people real results you can set your own ceiling. There are plenty of folks to look at who have done this: Jason Brown, Molly Galbraith, Jordan Syatt, Cooper Mitchell, Mike Israetel, and many others.
Food for thought, don't just chase the money. There are many other factors that make a career path valuable that one must consider, salary being just one of them. At the same time, you should absolutely know the best path to get paid more in any position you hold. This information equips you with some ways to strategically advance your career within the context of the NSCA’s survey results.
References
  1. National Strength and Conditioning Association. (2025). 2025 salary survey summary. https://www.nsca.com/globalassets/tools/2025-salary-survey-summary.pdf
Burnout Is Real
I want you to know exactly what you're getting into. Attrition rate in our industry, especially early on, is very prevalent. This is often due to long hours, low pay, high workload, and a lack of appreciation & support. This article highlights the state of the college strength and conditioning industry quite well, and a lot of it applies to other sectors as well. I say this to you because it takes some combination of passion and real persistence to make this profession both fulfilling and monetarily rewarding enough for most to stick around.
The first few years seems to be when attrition is the highest. Across different websites and forums in the fitness space of the internet, its often said that personal trainers have an attrition rate of ~80% (1), (2), (3) in the first year, and while there's no large scale surveys or studies on it, the college setting anecdotally has a fairly high attrition rate as well.
Know this going into it, in almost any entry level position you get you will often work less than ideal hours, not know what you're doing at first, and often not have the best support to help launch your career. This is why the value of having a great mentor and constantly educating yourself is an absolute must. There will always be plenty of things you will fail forward through and have to learn yourself, so let a mentor help to shorten that learning curve and fast track the lessons so many before you have already learned.

Here are some resources that can provide you with some insights & strategies from professionals in the field: article 1, article 2.
References
  1. American Spa. (n.d.). The fitness industry’s 80 percent annual trainer turnover problem has a solution. https://www.americanspa.com/sponsored/fitness-industry-s-80-percent-annual-trainer-turnover-problem-has-a-solution
  1. Das, S. (2025). Why most personal trainers quit within a year—And how to beat the odds? FitBudd. https://www.fitbudd.com/post/why-most-personal-trainers-quit-within-a-year--and-how-to-beat-the-odds
  1. Spraul, T. (2023). What percentage of personal trainers quit? Exercise.com. https://www.exercise.com/grow/what-percentage-of-personal-trainers-quit/

High School Strength & Conditioning Coach

A high school strength and conditioning coach contribute to the performance of most athletic teams. They may also teach strength and conditioning classes that are open to students who are not athletes. They are in charge of improving athletic performance, reducing athletic injuries, and teaching lifelong fitness and movement skills. The coach most often reports to an Athletic Director or Principal. (2) Key Responsibilities Design, implement, and supervise strength and conditioning programs tailored to various sports and individual athlete needs​ Educate student-athletes on proper training techniques, nutrition, and injury prevention strategies​ Coordinate with sport coaches & athletic training to schedule training sessions, and engage in any injured athletes rehabilitation process Monitor and document athlete progress, adjusting programs as necessary​ Maintain the strength and conditioning facility, ensuring equipment is safe and functional​ Establish policies, plans, and procedures for the safe and professional operation of the strength and conditioning facility. As part of this area of responsibility, the coach will recommend purchase of equipment and supplies and oversee the maintenance of equipment. The strength and conditioning coach may also be responsible for supervising volunteers as well as hiring and supervising assistants. (2) Required Education & Certifications Bachelor's degree in Exercise Science, Kinesiology, or related field Certifications: A relevant professional certification credentialed by an independent accreditation agency, example: CSCS (Certified Strength & Conditioning Specialist), USAW (USA Weightlifting), CPR/AED Continuing education via NSCA, NASM, and other organizations (2) Salary & Compensation 💰 Average Salary: $69,832 ​(1)​ ⬆ Highest: $84,000 ​(2)​ Work Schedule & Lifestyle Varying hours, including early mornings, evenings, and weekends. Seasonal workload fluctuations (in-season vs. off-season). Target Population High school athletes. Team-based training focused on injury prevention and performance. Required Skills & Personality Traits Strong leadership, communication, and programming skills. Ability to adapt training for different sports and athlete needs. Passion for sports, coaching, and building lifelong foundations in fitness for adolescents. Industry Trends & Future Outlook Increased emphasis on data analytics and sports science. Growth in private sector training for elite youth athletes. Pros Opportunity to positively impact young athletes' lives Build lasting relationships Team-focused environment Predictable seasonal scheduling Contributing directly to team success Having the autonomy to shape programs that align with their coaching philosophies Cons Long and/or irregular hours Limited resources Large group sizes with varying skill levels Extra administrative duties Often undervalued Limited salary growth Job instability due to budget and staffing changes Fewer networking and advancement opportunities High burnout risk References National Strength and Conditioning Association. (n.d.). 2025 Salary survey. https://www.nsca.com/salary-survey/ National Strength and Conditioning Association. (n.d.). The high school strength and conditioning coach profession. https://www.nsca.com/education/high-school-coaches-resources/the-high-school-strength-and-conditioning-coach-profession/

Collegiate Strength & Conditioning Coach

A College Strength & Conditioning Coach develops comprehensive training programs aimed at enhancing the athletic performance of collegiate athletes. They work within the athletic department to support one or multiple sports teams, ensuring programs adhere to NCAA regulations.​ Key Responsibilities Create and oversee strength and conditioning programs for various collegiate sports Conduct assessments to evaluate athlete performance and identify areas for improvement.​ Manage data entry, organization, and reporting from technologies ensuring high integrity in acquisition and facilitating reports for training initiatives Collaborate with nutritionists, athletic training and sports medicine staff, sports psychologists, and sport coaches to provide holistic athlete support.​ Educate athletes on nutrition, recovery techniques, and lifestyle choices that impact performance.​ Ensure compliance with all institutional and NCAA guidelines related to athlete training.​ (1) Required Education & Certifications Bachelor's degree in Exercise Science, Kinesiology, or related field. Masters preferred. Certifications: A relevant professional certification credentialed by an independent accreditation agency, example: CSCS (Certified Strength & Conditioning Specialist), USAW (USA Weightlifting), CPR/AED (1) Salary & Compensation 💰 Average Salary: $68,089 (2) ⬆ Highest: $1.1M (3) Work Schedule & Lifestyle Long hours, including early mornings, evenings, and weekends. Seasonal workload fluctuations (in-season vs. off-season). High job stability concerns depending on division level. Target Population Collegiate athletes. Team-based training focused on injury prevention and performance. Required Skills & Personality Traits Strong leadership, communication, and programming skills. Ability to adapt training for different sports and athlete needs. Passion for sports and coaching. Industry Trends & Future Outlook Increased emphasis on data analytics and sports science. Pros Work with highly motivated, competitive athletes Access to top-tier facilities and resources Opportunities for professional development and continuing education Collaborate with athletic trainers, sport coaches, and support staff Build sport-specific, performance-driven programs Clear career ladder (GA → Assistant → Head S&C → Director of Performance) Involvement in high-level competition and team culture Prestige and community recognition within collegiate athletics Potential for full-time salary with benefits (at many institutions) Opportunities for influence on long-term athlete development Cons Long, irregular hours (early mornings, late nights, weekends, travel) High pressure to produce measurable results and reduce injuries Low starting pay (especially for graduate assistants and interns) Job security often tied to head coach or athletic department turnover Highly competitive job market with limited top-level openings Many roles require master’s degrees and multiple certifications Administrative duties can reduce time spent coaching May need to coach multiple teams or sports simultaneously Possible burnout from high demands and limited staff support Relocation may be necessary to advance career opportunities References National Collegiate Athletic Association. (n.d.). Strength and conditioning coach jobs on NCAA market. https://ncaamarket.ncaa.org/jobs?keywords=strength+and+conditioning+coach National Strength and Conditioning Association. (2025). 2025 NSCA salary survey comparative summary 2018 - 2025. https://www.nsca.com/globalassets/tools/2025-salary-survey-summary.pdf USA TODAY. (2024). College football strength coach salaries. https://sportsdata.usatoday.com/ncaa/salaries/football/strength

Professional Strength & Conditioning Coach

A Professional Strength & Conditioning Coach designs and implements advanced training regimens for professional athletes, aiming to optimize performance and extend athletic careers. They work closely with coaching staff and medical teams to ensure athletes are in peak condition.​ Key Responsibilities Design, implement, and supervise individualized strength and conditioning programs for all athletes on the team. Utilize cutting-edge technology and methodologies to assess and enhance athletic performance.​ Collaborate with nutritionists, athletic training and sports medicine staff, sports psychologists, sport coaches, and the front office to provide holistic athlete support.​ Manage data entry, organization, and reporting from technologies ensuring high integrity in acquisition and facilitating reports for training initiatives. (1), (2)​​ Required Education & Certifications Bachelor's degree in Exercise Science, Kinesiology, or related field. Masters often preferred. Certifications: A relevant professional certification credentialed by an independent accreditation agency, example: CSCS (Certified Strength & Conditioning Specialist), USAW (USA Weightlifting), CPR/AED Experience working with elite or professional athletes in a team setting often preferred. Experience with sports science technology tracking systems often preferred. (1), (2)​​ Salary & Compensation 💰Average Salary: $98,564 ​(3)​ ⬆ Highest: $250,000-$500,000+ (4), (5)​​ Work Schedule & Lifestyle Long hours, including early mornings, evenings, and weekends. Seasonal workload fluctuations (in-season vs. off-season). High job stability concerns. Target Population Professional athletes. Team-based training focused on injury prevention and performance. Required Skills & Personality Traits Strong leadership, communication, and programming skills. Ability to adapt training for different sports and athlete needs. Passion for sports and coaching. Industry Trends & Future Outlook Increased emphasis on data analytics and sports science. Pros Work with elite-level athletes at the highest level of performance Access to state-of-the-art facilities, equipment, and sport science tools High salary ceiling and competitive compensation packages Strong support teams (ATs, PTs, nutritionists, sports scientists) Focused, specialized training with detailed performance tracking Ability to innovate with data-driven and individualized programming High visibility and professional prestige in the sports world Opportunity to travel with teams and be part of major sporting events Deep impact on athlete performance, career longevity, and injury prevention Chance to build a strong professional network within the sports industry Cons Extremely competitive job market with few openings High pressure to produce immediate results and reduce injuries Long, demanding hours including nights, weekends, and travel Job security tied closely to team success and head coach changes Heavy reliance on performance data and analytics—can reduce coaching autonomy Less room for error with elite athletes, higher expectations all around Roles often require 5–10+ years of experience at collegiate or elite level Relocation and instability are common due to staff turnover in pro sports Difficult to separate work and personal life due to travel and time demands High-stress environment with constant scrutiny from coaches, media, and front office References Baltimore Orioles. (n.d.). Sports performance facilitator. TeamWork Online. https://www.teamworkonline.com/baseball-jobs/orioles-jobs/baltimore-orioles-jobs/sports-performance-facilitator-2138247 Detroit Tigers. (n.d.). Minor league strength & conditioning coach. TeamWork Online. https://www.teamworkonline.com/multiple-properties/ilitch-sports/detroit-tigers/minor-league-strength-conditioning-coach-2137584 National Strength and Conditioning Association. (2025). 2025 NSCA salary survey comparative summary 2018-2025. https://www.nsca.com/globalassets/tools/2025-salary-survey-summary.pdf talkSPORT. (n.d.). Basketball: Los Angeles Lakers could trade LeBron to Warriors for Luka Doncic. https://talksport.com/basketball/3206327/losangeles-lakers-luka-doncic-dallas-mavericks-lebron-warriors-redick/?utm_source=chatgpt.com Trainer Academy. (n.d.). Strength and conditioning coach salary guide [Updated]. https://traineracademy.org/blog/strength-and-conditioning-coach-salary/

Military Strength & Conditioning Coach

A Military Strength & Conditioning Coach is responsible for developing and implementing physical training programs that improve the readiness, performance, and injury resilience of military personnel. This role supports operational effectiveness by enhancing key physical capabilities—strength, power, endurance, mobility, and agility—while ensuring compliance with the demands of military occupational standards. These coaches may work directly with active-duty service members, special operations personnel often in collaboration with a broader Human Performance Team that includes physical therapists, athletic trainers, and mental health specialists. Key Responsibilities Design, implement, and supervise individualized strength and conditioning programs for all operators. Work closely with other Human Performance Team members (e.g., physical therapists, nutritionists, mental performance coaches) to ensure holistic soldier wellness. Coordinate with leadership and command to align physical training with unit mission requirements and schedules. Integrate corrective exercises and mobility routines to reduce injury risk. Support return-to-duty programs in conjunction with rehab professionals. Collect, analyze, and interpret training data to evaluate program effectiveness. Maintain detailed records of attendance, assessments, and performance progress. Utilize tactical strength platforms, wearables, and digital tools for real-time monitoring. Provide briefings or reports to unit leadership as needed. (1) (2) Required Education & Certifications Bachelor’s or Master’s degree in Exercise Science, Kinesiology, or related field. Certifications: CSCS (NSCA), TSAC-F (Tactical Strength & Conditioning Facilitator), or SCCC (CSCCa) strongly preferred, CPR/AED. Minimum number of years of relevant S&C experience depending on the position often preferred. Tier 1 or higher level government background investigation often required. (1) (2) Salary & Compensation 💰 Average Salary: $77,669 (3)h ⬆ Highest: $100,000+ (4)h Work Schedule & Lifestyle Typically work full-time hours 40-45/week, starting early in the morning to align with unit PT, and finishing by mid-afternoon. Generally Monday-Friday with occasional extended hours during field training or deployment prep. Compared to private or collegiate settings, the routine can often be more structured and consistent, offering a stable work-life balance while still supporting a high-performance, mission-driven environment. Target Population Tactical & Military Personnel. Required Skills & Personality Traits Strong leadership, verbal & written communication, programming skills, and sales. Ability to adapt entire approach to different personnel's needs & limitations. Industry Trends & Future Outlook A focus on spreading to all military members. Increased emphasis on data analytics and sports science. Pros Directly improves the health, performance, and readiness of service members. Early start, mid-afternoon finish, and typically no weekends or holidays. Stable income, often salaried with consistent hours, especially in government-contracted roles. Work alongside a multidisciplinary Human Performance Team (PTs, ATs, dietitians, etc.). Access to high-quality equipment, facilities, and technologies. Increased investment in tactical performance through initiatives like H2F and POTFF. Coaching in a high-respect setting where performance and injury prevention directly affect lives and missions. Cons Working with the military can mean red tape, slow change, or limited program flexibility. Less room for personal training style; programming must meet standardized needs. Positions often located on or near military bases, which may not suit everyone. Clients may have complex physical or psychological needs (injuries, stress, trauma). You're supporting people in physically and mentally challenging careers—burnout is a risk if boundaries aren’t maintained. References Indeed. (n.d.). Jobs: KBR strength & conditioning. https://www.indeed.com/jobs?q=KBR+strength+%26+conditioning&vjk=bdad753f9596d4de Indeed. (n.d.). Jobs: Military strength conditioning. https://www.indeed.com/jobs?q=military+strength+conditioning&vjk=5de924b95205ccd2 National Strength and Conditioning Association. (2025). 2025 NSCA salary survey comparative summary 2018-2025. https://www.nsca.com/globalassets/tools/2025-salary-survey-summary.pdf [Unnamed Author]. (n.d.). Salary sources - Refs. [Google Sheets].

Performance & Sports Scientist

Performance sports scientists often work as part of a multidisciplinary team to support the development of athletes helping to design the collection and then practical application of athlete data both in controlled testing and on the field of play. They must posses at least base level of understanding of strength & conditioning principles, and data analysis and statistics. This is all used to provide greater context to both Strength & Conditioning and Sport coaches about the athletes total workload and performance so that programming can be iterated on to help optimize athletic performance and mitigate injury. Key Responsibilities Design and conduct performance/physiological tests. Collect, analyze, and interpret athlete data. Present insights and reports to coaching, sports medicine, and performance teams. Collaborate with S&C coaches, physical therapists/athletic trainers, nutritionists on training and recovery strategies. Maintain, evaluate, and implement new sports technology. Provide education to athletes and staff on sports science principles. (2) Required Education & Certifications Bachelor’s degree in Exercise Science, Kinesiology, or related field Master’s or PhD often preferred with director level positions Certifications, preferred: CSCS (Certified Strength & Conditioning Specialist, NSCA), or CPSS (Certified Performance & Sports Scientist, NSCA), CPR/AED. Experience working with athletes in a team setting often preferred. (2) Salary & Compensation 💰 Average Salary: $86,996 (1) ⬆ Highest: ~$160,000 (3)h Work Schedule & Lifestyle Long hours, including early mornings, evenings, and weekends. Seasonal workload fluctuations (in-season vs. off-season) if working in the collegiate or professional sports settings. Target Population Collegiate athletes, professional athletes, tactical/military personnel, and general public in clinical or fitness settings. Required Skills & Personality Traits Strong leadership, communication, and data analysis/statistics. Must have the ability to speak the language of each professional they interface with, bridging the gap between the data collected and practical application. Industry Trends & Future Outlook An increasing demand for sports scientists and AI integration. Pros High impact on performance and injury reduction Multidisciplinary teamwork and evidence-based practice Growing demand as sport teams invest in science Cons Competitive field; many positions prefer postgraduate qualifications Irregular hours, travel, and working outside standard times Some roles may involve siloed communication or “turf wars” within multidisciplinary teams References National Strength and Conditioning Association. (2025). 2025 NSCA salary survey comparative summary 2018-2025. https://www.nsca.com/globalassets/tools/2025-salary-survey-summary.pdf National Strength and Conditioning Association. (n.d.). Sport science field and careers. https://www.nsca.com/education/articles/nsca-coach/sport-science-field-and-careers/?srsltid=AfmBOorKguZkv1pEV1ikU6WYDKagstX1iHwkMr-obyeN6o3rWgZJSumb&utm_source=chatgpt.com ZipRecruiter. (n.d.). Sport scientist salary. https://www.ziprecruiter.com/Salaries/Sport-Scientist-Salary

Private/Independent Strength & Conditioning Coach

Offers personalized training services to clients, ranging from athletes at all levels to individuals seeking improved fitness & health outcomes. They may operate independently or within private facilities.​ Key Responsibilities Assess client fitness levels and develop customized training programs to meet individual goals.​ Provide instruction on proper exercise techniques and monitor client progress.​ Offer guidance on nutrition, lifestyle changes, and injury prevention.​ Maintain client records and adjust programs based on progress and feedback.​ Market services to attract and retain clientele, and generally building your personal brand/business. Required Education & Certifications No degree required. Certifications: A relevant professional certification credentialed by an independent accreditation agency, example: CSCS (Certified Strength & Conditioning Specialist), USAW (USA Weightlifting), NASM, ACE, ISSA, CPR/AED. Business & marketing knowledge recommended. Salary & Compensation 💰 Average Salary: $68,332 (1)h ⬆ Highest: Unknown Work Schedule & Lifestyle Highly variable & dependent on what stage one is at in building their business, running their business. and how its formatted. Target Population General Population and Athletes of All Levels. Required Skills & Personality Traits Strong leadership, communication, programming skills, sales, marketing, and business acumen. Ability to adapt entire approach to different client's needs & limitations. Industry Trends & Future Outlook Hybrid coaching models (in-person + online training) Pros Full control over your schedule and clientele Set your own rates and scale income with business growth Freedom to specialize in any niche or training style More autonomy in programming, equipment choices, and training environment Opportunity to build a personal brand and reputation in your community or online Higher earning potential than commercial gyms if client base is strong Flexible training environments (in-person, remote, private studio, home gym) Deeper relationships with clients due to more personal service Option to evolve into gym ownership or online coaching Cons No built-in client pipeline — you’re responsible for marketing and lead generation Income can be inconsistent (especially in early stages or off-seasons) You wear all the hats — coach, marketer, scheduler, customer service, accountant High up-front investment if opening a facility or purchasing equipment No benefits (health insurance, retirement, paid time off, etc.) unless self-arranged Client cancellations and retention directly affect your bottom line Can feel isolating without a team or professional community Local competition can make it hard to stand out without a clear niche or unique offering Time-consuming business responsibilities can take away from actual coaching time References National Strength and Conditioning Association. (2025). 2025 NSCA salary survey comparative summary 2018-2025. https://www.nsca.com/globalassets/tools/2025-salary-survey-summary.pdf

Personal Trainer, Commercial Gym

A Personal Trainer working within a fitness facility provides members with personalized training programs, guidance, and support to achieve their fitness objectives.​ Key Responsibilities Conduct fitness assessments and design/administer individualized workout plans. Lead one-on-one and small group training sessions.​ Provide instruction on proper exercise techniques and monitor client progress.​ Educate clients on proper exercise form, equipment usage, and safety protocols.​ Offer guidance on nutrition, lifestyle changes, and injury prevention.​ Maintain client records and adjust programs based on progress and feedback.​ Promote gym services and assist in member retention efforts.​ (1) Required Education & Certifications Degree not always required, but often preferred. Certifications: A relevant professional certification credentialed by an independent accreditation agency, example: CSCS (Certified Strength & Conditioning Specialist), USAW (USA Weightlifting), NASM, ACE, ISSA, CPR/AED. (1) Salary & Compensation 💰 Average Salary: $47,933h (2) ⬆ Highest: $100,000+ (3) Work Schedule & Lifestyle Early mornings, evenings, and weekends to accommodate client schedules. Often unstable income due to commission-based or client-facing hourly pay. Target Population Mostly general population, weight loss clients, and beginner lifters. Required Skills & Personality Traits Strong leadership, communication, and programming skills. Ability to adapt entire approach to different client's needs & limitations. Industry Trends & Future Outlook Hybrid coaching models (in-person + online training) Pros Lower barrier to entry (certification required, but no degree needed) Gym provides access to a steady stream of potential clients Built-in facility access, equipment, and workout space Structured environment with clear job roles and expectations Opportunity to gain hands-on experience quickly with diverse clientele Room for internal advancement (e.g., senior trainer, fitness manager) Great way to build confidence and communication skills Often includes sales training and mentorship from experienced staff Flexible hours (can train clients early morning, evening, weekends) Valuable starting point for career progression or transition to higher levels of training Cons Low starting pay; income often commission-based or hourly Pressure to hit sales quotas and upsell memberships/training packages Client retention and scheduling can be inconsistent and stressful High trainer turnover rates and limited long-term job security Split pay model — gym often takes a large portion of session revenue Early mornings, evenings, and weekend work often required Little control over training space during peak hours Limited autonomy in setting your schedule or pricing Can feel more like a sales job than a coaching role at times Burnout risk from constant client acquisition and schedule management References Indeed. (n.d.). Jobs: Personal trainer. https://www.indeed.com/jobs?q=personal+trainer&l=&from=searchOnDesktopSerp&vjk=a229a26d33060dfe Indeed. (n.d.). Personal trainer salaries. https://www.indeed.com/career/personal-trainer/salaries International Sports Sciences Association. (n.d.). Top personal trainer salary by sector, gym and state. https://www.issaonline.com/blog/post/top-personal-trainer-salary-by-sector-gym-and-state1.

Personal Trainer, Online

Online Personal Trainers provide virtual fitness coaching, creating personalized programs to help clients achieve their health and fitness goals remotely. Key Responsibilities Utilize digital platforms to communicate with clients & administer individualized training plans. Provide instruction on proper exercise techniques and monitor client progress.​ Offer guidance on nutrition, lifestyle changes, and injury prevention.​ Maintain client records and adjust programs based on progress and feedback.​ (1) (2) Required Education & Certifications Degree not always required, but often preferred. Certifications: A relevant professional certification credentialed by an independent accreditation agency, example: CSCS (Certified Strength & Conditioning Specialist), USAW (USA Weightlifting), NASM, ACE, ISSA, CPR/AED. (1) (2) Salary & Compensation 💰 Average Salary: $59,779 ​(3)​ ⬆ Highest: $126,000+ (3)h Work Schedule & Lifestyle Highly variable & dependent on if running their own online training business, or working for a company who. Both purely online and hybrid online/in-person roles. Target Population General Population and Athletes of All Levels. Required Skills & Personality Traits Strong leadership, verbal & written communication, programming skills, and sales skills. Ability to adapt entire approach to different client's needs & limitations through a digital interface. Industry Trends & Future Outlook Emphasis on automation through AI and personalization through wearable technology. Pros Ability to work remotely from anywhere, greatly expanding client base. High flexibility in setting hours, rates, and communication methods. Scalable — can coach larger volumes through programs, apps, and automation. Opportunity to create passive income streams (programs, memberships, courses). Growing market demand for virtual fitness and coaching solutions. Lower overhead costs compared to running a physical gym or studio. Cons Requires strong marketing, branding, and tech skills to attract and retain clients. Less personal, real-time feedback compared to in-person coaching. Highly competitive space with saturation challenges. Client accountability can be harder to maintain virtually. Must constantly evolve with technology and trends to stay relevant. Income variability, especially early in the business. References Fitify Workouts. (n.d.). Online fitness coach. https://jobs.lever.co/FitifyWorkouts/fb36d7d6-fa92-41a9-9c25-852272159071 Future. (n.d.). Online fitness coach. https://job-boards.greenhouse.io/future/jobs/4328632005 ZipRecruiter. (n.d.). Online fitness coach salary. https://www.ziprecruiter.com/Salaries/Online-Fitness-Coach-Salary#Yearly

Gym Ownership

A gym owner oversees the daily operations of a fitness facility, including managing staff, maintaining equipment, and ensuring a safe environment for their members. They manage all aspects of the business such as finances/budgeting, marketing, and membership sales, while also developing programs or services to attract and retain clients. Key Responsibilities Business Planning and Strategy: Create a comprehensive gym business plan that outlines the mission, vision, and strategic goals for the gym. Financial Management: Oversee all financial aspects including gym budgeting, gym accounting, and multiple gym revenue streams such as membership fees and merchandise. Facility Management: Ensure that the gym facilities are well-maintained, clean, and safe for members and staff. Staff Management: Hire, train, and supervise gym staff, including fitness instructors, personal trainers, receptionists, and maintenance personnel. Marketing and Promotion: Develop and implement gym marketing strategies to attract new members and retain existing ones. This includes online marketing, gym social media marketing, and local community outreach. Membership Engagement: Design and implement programs and classes to engage and retain gym members, ensuring high levels of satisfaction and participation. Compliance and Risk Management: Ensure that the gym complies with all local, state, and federal laws, including safety regulations and employment laws. Maintain the best gym insurance and the best personal trainer insurance as required. Customer Service: Resolve customer complaints, handle membership cancellations, and foster an environment where customer service is a priority. Supply Chain Management: Manage inventory, equipment purchases, and vendor relationships to ensure the gym is well-stocked and up-to-date with the latest fitness gear. Technology Utilization: Utilize the best gym management software for scheduling, billing, and membership tracking, making data-driven decisions to improve business performance. (1) Required Education & Certifications Degree not always required, but often preferred. Certifications: A relevant professional certification credentialed by an independent accreditation agency may often be preferred, example: CSCS (Certified Strength & Conditioning Specialist), USAW (USA Weightlifting), NASM, ACE, ISSA CPR/AED Salary & Compensation 💰 Average Salary: $86,197​ (2) ​ ⬆ Highest: No real ceiling depending on the route you take: Independent Ownership Franchising - Anytime Fitness, Orangetheory Licensing - CrossFit affiliates, F45 and others… Work Schedule & Lifestyle Highly variable & dependent on what stage one is at in building and running their business. and how its formatted. Target Population General Population and Athletes of All Levels. Required Skills & Personality Traits Strong leadership, communication, financial management, sales & marketing, customer service, and adaptability. Industry Trends & Future Outlook Hybrid coaching models (in-person + online training) Pros Full control over your schedule and clientele Set your own rates and scale income with business growth Freedom to specialize in any niche or training style More autonomy in programming, equipment choices, and training environment Opportunity to build a personal brand and reputation in your community or online Higher earning potential than commercial gyms if client base is strong Flexible training environments (in-person, remote, private studio) Cons No built in client pipeline as you’re responsible for marketing and lead generation Income can be inconsistent (especially in early stages or off-seasons) You wear all the hats as gym owner (at least initially) - coach, marketer, customer service, accountant High up-front investment if opening a facility or purchasing equipment Health benefits variable depending on business strategy Client cancellations and retention directly affect your bottom line Local competition can make it hard to stand out without a clear niche or unique offering Time consuming business responsibilities can take away from actual coaching time References Exercise.com. (2025). Gym owner job description: Skills, qualifications, and responsibilities. https://www.exercise.com/grow/gym-owner-job-description/ ZipRecruiter. (2025). Gym owner salary. https://www.ziprecruiter.com/Salaries/Gym-Owner-Salary#Yearly

Group Fitness Instructor

Group Fitness Instructors lead structured exercise classes tailored to various fitness levels, ensuring a safe and engaging environment for participants. Key Responsibilities Design and deliver group exercise sessions (e.g., HIIT, yoga, cycling, strength). Demonstrate proper exercise techniques and ensure participant safety. Modify exercises to accommodate different individuals fitness levels and abilities. Maintain a positive and motivating atmosphere. Ensure equipment is set up and maintained appropriately. Required Education & Certifications Degree not always required, but often preferred. Certifications: A relevant professional certification credentialed by an independent accreditation agency, example: CSCS (Certified Strength & Conditioning Specialist), USAW (USA Weightlifting), NASM, ACE, ISSA, CPR/AED. May need a niche certification depending on class type i.e. Yoga & CrossFit Salary & Compensation 💰 Average Salary: $51.693 ​(2)​ ⬆ Highest: ~$500,000+ ​(1)​ Work Schedule & Lifestyle Primarily early mornings, evenings, and weekends. Most group fitness classes are scheduled before or after typical 9–5 work hours to accommodate clients’ availability. Target Population General Population. Required Skills & Personality Traits Strong leadership, communication, interpersonal skills. Ability to adapt approach to different client's needs & limitations. Industry Trends & Future Outlook Hybrid blend of in-person & online classes, and leveraging wearables to track & individualize progress, Pros Energizing and fun environment with high social engagement. Opportunity to build a strong community and loyal client following. Lower barrier to entry (fewer startup costs, often provided space/equipment). Possibility to teach a variety of class formats to keep work interesting. Immediate feedback and energy from group participation. Cons Pay is usually per class, not hourly (limited earning potential without volume). Physically demanding — teaching multiple classes can lead to burnout or injury. Income stability depends on class attendance and demand. Often limited career progression without branching into management or other roles. Scheduling can require early mornings, evenings, and weekends. References OriGym Centre of Excellence. (n.d.). Peloton instructor salary. https://www.origym.co.uk/blog/peloton-instructor-salary/ ZipRecruiter. (n.d.). Group fitness instructor salary. https://www.ziprecruiter.com/Salaries/Group-Fitness-Instructor-Salary#Yearly


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